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A Resource for

Destinations

From full sales representation to the development and execution of turn-key projects, Arena Destination Marketing specializes in the generation of qualified MICE and Leisure leads, the materialization of sales, and the creation of product recognition and buzz in the North American marketplace.

 

Our Services

MICE Business Development

  • ​Create ​m​​arket​ing​ ​strategy 

  • Sales ​and​ lead generation for the meeting, incentive, association, and tradeshow exhibition segments

  • Identify, research, and qualify international associations

  • Support destination partners in all phases of bid development

Travel Trade Marketing

  • Facilitate ​co-op marketing partnerships on behalf of the destination with wholesalers and tour operators

Sales Promotion Activities

  • Develop and execute sales promotional activities including in-market sales missions, roadshows, and client events

  • Destination webinars and virtual tradeshow execution

  • Recruit and qualify for hosted buyer programs, tradeshows, and destination educational trips

  • Representation at in-market tradeshows and events both live and virtual

 

Interested in learning more about our services?

Digital Marketing

  • Creation and distribution of branded e-newsletters

  • Manage social media campaigns on LinkedIn, Instagram, and other platforms

PR & Advertising

  • Build media and advertising campaign strategies

  • Develop and distribute press releases, promoting destination/venue awareness

  • Secure press contacts for client events and educational trips